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Week 2·

The recruiting funnel

A whole week on one page: "Become a Pro," the funnel for people who want to go from diver to instructor. This is also the week the project touched a real database for the first time - the form had to actually save somewhere instead of firing into an email void.

Shipped

  • Rebuilt the Become a Pro page with real imagery and cleaner navigation
  • Wired the form to Postgres - the first honest-to-god database write in the whole project
  • First cart API, pool-schedule, and Stripe-webhook groundwork; GA4 so we could see if any of it worked
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