Available · Onboarding Q2 cohortDive Center Operating System · Built by a shop owner

Run the
whole dive shop
from one tab.

Ten purpose-built modules for bookings, billing, certifications, phones, forms, mobile, automation. All on one platform.

10Modules
99.9%Uptime SLA
75+Tools replaced
à la cartePay only for what you need
Modules10·One bill · one login · one stack
Uptime99.9%Measured across all tenants
Tools replaced75+CRMs · POS · waivers · phones · sheets
Pricingà la cartePay only for the modules you need
01 / About

Built by a shop owner.
Tested by a shop manager.

Tested in the wet, dirty, beautiful chaos of a working dive center. Not in a co-working space.

I got tired of choosing between old software that doesn't talk, and new software that nickels and dimes you for everything that already should be in the box.

Plunkx isn't a CRM with bolt-ons. It's ten tightly-integrated services, every one of them built for the way a dive center actually runs. Bookings know about certifications. Certifications know about waivers. Waivers know who to call.

The phone system is a real phone system. The customer portal is the customer portal your members actually use. The automation canvas runs your operation while you're on the dive boat.

Most shops are live in under two weeks. We do the data lift. We're on the phone the day you flip the switch. Real humans, the same week. No "submit a ticket" loop.

Pick the modules your shop actually uses, pay only for those, and drop them whenever you want. No bundles, no "talk to sales" wall. Welcome aboard.

02 / Platform

Ten modules,
one stack.

Every Plunkx surface speaks the same language. Hover a module to see what runs underneath.

01 / Identity

Login

Single sign-on for staff and customers. One identity across every Plunkx surface.

02 / Health

Status

Live uptime, monitoring, and synthetic checks across the entire stack. No surprises.

03 / Paperwork

Forms

Liability waivers, medical questionnaires, applications. Signed on any device, filed forever.

04 / On the boat

Mobile

iOS app for instructors, divemasters, and customers. Check-ins, logs, and bookings in pocket.

05 / Calls

VOIP

A real phone system for your shop. Calls, SMS, ring groups, and voicemail, with Twilio under the hood.

06 / Brain

AI

Ask anything. "How many in tomorrow's class?" "Email everyone in Open Water." Your shop's brain, in plain English.

07 / Workbench

Service

Repair tickets, regulator service, tank visuals, hydro tracking. Stop losing slips on the workbench.

08 / No code

Automate

A visual canvas for "when this, then that". Trigger off any event in any module. No code.

09 / Members

Dashboard

The customer portal. Members book, pay, view certs, and log dives without ever calling the shop.

10 / Cockpit

Admin

The owner's cockpit. Inventory, staff, schedules, reports, classes, and everything else that runs the shop.

See it in action.

A peek at six surfaces of the Plunkx platform. Real software, real shops, demo data.

admin.plunkx.com · sandbar-scuba / training / sessions
S
Sandbar ScubaAdministration
Overview
Dashboard
Monitoring
Transactions
Training
Sessions
Progress
Modules
Books
Locations
Sessions
Sandbar Scuba
Home / Training / Session Detail
Coastline Aquatic Center
Wednesday, May 27, 2026 · 6:00 PM – 9:00 PM · Pool
Location: Coastline Aquatic Center (Pool) ▾
Programs: 2Students: 4Rental flags: 4Missing items: 36🗑 Cancel
Programs + Add
DS
Dry Suit Diver
0 students
OW
Open Water Diver
4 students
DI
Drop In
0 students
Staff + Add
MB
Maya Brooks
Attending
DP
Daniel Park
Attending
SR
Sofia Reyes
Attending
admin.plunkx.com · sandbar-scuba / training / locations
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Sandbar ScubaAdministration
Overview
Dashboard
Monitoring
Transactions
Training
Sessions
Progress
Modules
Books
Locations
Locations
Sandbar Scuba
Home / Training / Locations
Locations
Avatar
Name
Type
Capacity
Address
Avalon Pool
Pool
12
208 New Brighton St, Avalon, PA
C
Coastline Aquatic Center
Pool
12
2344 Wildwood Rd, Gibsonia, PA
Cranberry Waterpark
Pool
24
450 N Boundary Park Dr, Cranberry…
Driftwood Quarry
Quarry
24
414 Hilmar Rd, Volant, PA
EDCO Pool
Pool
16
154 W Main St, Evans City, PA
Lakeside Quarry
Other
24
3763 Old State Route 224, Ottawa, OH
Hampton Pool
Pool
20
3101 McCully Rd, Allison Park, PA
S
Sandbar Scuba
Store
16
639 Spring St, Mars, PA
admin.plunkx.com · sandbar-scuba / marketing / abandoned-carts
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Sandbar ScubaAdministration
← Back to Admin
Overview
Dashboard
Abandoned Carts
Content
Plan a Drip
Automations
Build a Reel
Posts
Segments
Marketing
Sandbar Scuba
🛒 Abandoned Carts
IN FLIGHT
9
IDLE ≥ 24H
6
WITH CONTACT INFO
9
POTENTIAL GMV
$2,657.42
All🎓 Courses🏪 Store☐ Stale only   ☐ Show anonymousStale after 24 hours ▾
Who
Contact
Cart
Total
Stage
Last seen
🎓
Marcus ChenTry Scuba
CRM contact ↗
☎ +1 (…) …-2851
Try Scuba Elearning $25.00
Confined Water Training $50.00
2 items
$79.50
ACTIVE
step: students
3h ago
May 27 at 5:22 PM
started Apr 29
🎓
Elena RossiTry Scuba
CRM contact ↗
☎ +1 (…) …-1347
Try Scuba Elearning $25.00
Confined Water Training $50.00
2 items
$79.50
ACTIVE
step: students
6h ago
May 27 at 2:43 PM
started Apr 25
🎓
Marcus ChenBasic Diver
CRM contact ↗
☎ +1 (…) …-2851
Basic Diver Elearning $12.00
Scuba Orientation $50.00
Confined Water $50.00
+1 more · 4 items
$171.72
ABANDONED
step: students
17h ago
May 27 at 3:54 AM
started May 26
🎓
Liam WalshOpen Water Diver
CRM contact ↗
☎ +1 (…) …-9201
Open Water Elearning $185.00
×3 Confined Water $150.00
×2 Open Water Sessions $200.00
9 items
$689.00
ACTIVE
⚠ stale
8d ago
May 19 at 4:30 PM
started Apr 25
automations.plunkx.com · owd-sessions-scheduled / canvas
PlunkxOWD · All Sessions Scheduled❔ Support⏱ Runs
T
Sessions Newly BookedPlunkx
Open Water Diver?Router
Open Water Diver
{ }
Set channelCode
Channel?Router
SMS only
SMS
Send SMSTwilio
Both
SMS
Send SMSTwilio
Send EmailPlunkx
Email only
Send EmailPlunkx
Otherwise
+
End
my.plunkx.com · sandbar-scuba / diver / home
S
Sandbar Scuba
WorkspaceDiver ▾
Dive
Dashboard
Training
Calendar
Dive Log
Community
Train
Certifications
Active Courses
Browse Courses
Gear
My Equipment
Rentals & Sizing
Shop
My Service
Trips & Travel
Home
🔔
Classes · All programs →
My Classes
DRYSUIT DIVER
Dry Suit DiverOK
● Registered
Next Session
Dry Suit Diver Dives 1 & 2 · Driftwood Quarry
Date
Sat Jun 13 · 9:00 AM
Available Classes
PERFECT BUOYANCY
Perfect Buoyancy Diver
Next Dates · Reach out to enroll
Upcoming TripsAll trips →
St Lawrence Seaway
Jun 5–6, 2026
PAID
Lake Erie
Aug 28, 2026
Quick Links
Certifications60
Equipment Locker
Dive Log
Forms & Waivers
White-label · iOS & Android

Your shop's own app.
Not ours.

Every Plunkx shop ships with a custom-branded mobile app for divers and instructors. Your logo on the icon, your colors throughout, your shop in the App Store. We handle the build, the review, and every update.

$0setup

30 daysto App Store
8:32•••• 📶 44%
AR
Good evening
Alex
🔔
Volant, PA
Sat clear,
Sun clear.
68°F · Mostly Clear · 72° Sun
55Active certs
21Dives logged
20dSince last
Next tripSt Lawrence SeawayJun 6
10Days
Home
🎓
Train
💬
Feed
+
More
8:32•••• 📶 44%
Course
Course
Dry Suit Diver
60%Done
Next SessionDry Suit Diver Dives 1 & 2 · Jun 139:00 AM
Session Dates3 booked
FormsAll complete
EquipmentRentals
E-LearningOnline theory
Home
🎓
Train
💬
Feed
+
More
8:32•••• 📶 44%
Up Next
OPEN WATER
Driftwood Quarry
Open Water
Dry Suit Diver Dives 1 & 2
Driftwood Quarry
414 Hilmar Rd, Volant, PA 16156
35 MI · ~43M
🗺 Get Directions
🗓 MEET
Sat Jun 13 · 9:00 AM
Home
🎓
Train
💬
Feed
+
More
8:33•••• 📶 44%
21Dives
77ftDeepest
16hUnderwater
Profile
Account
📇Edit Profile
🎖Certifications55 ›
🗄Equipment Locker
🔧Service
📦Rentals
Dive Log21 logged ›
Home
🎓
Train
💬
Feed
+
More
admin.plunkx.com · sandbar-scuba / ai-chat
S
Sandbar ScubaAdministration
Overview
Dashboard
AI Chat
Monitoring
Transactions
Training
Schedule
Progress
Modules
Students
Locations
AI Chat
Sandbar Scuba
AI Assistant
Bookings, students, sessions, inventory, marketing. Just ask.
How many students are in tomorrow's class?
Me
AI
There are 12 students registered for tomorrow's pool session.
Send them a reminder about the session.
Me
AI
Sending reminders now
Ask anything about your shop…
admin.plunkx.com · sandbar-scuba / transactions / point-of-sale
S
Sandbar ScubaAdministration
Overview
Dashboard
AI Chat
Monitoring
Transactions
Dashboard
Invoices
Point of Sale
Training
Schedule
Progress
Transactions
Sandbar Scuba
Point of Sale
In-person and online checkout. All transactions, in one place.
GROSS SALES
$135,933.10
DISCOUNTS
$29,280.54
TAX
$6,967.81
NET TOTAL
$135,933.10
All ▾
YTD ▾
Date
Client
Channel
Gross
Discounts
Tax
Total
Status
05/26/26
Hannah Linh.lin@example.com
Card
$575.58
$0.00
$32.58
$575.58
completed
05/26/26
Jordan Bellj.bell@example.com
Card
$866.60
$500.00
$0.00
$866.60
open
05/25/26
Avery Choa.cho@example.com
Card
$1,052.30
$500.00
$0.00
$1,052.30
open
05/23/26
Iris Khani.khan@example.com
Card
$483.36
$0.00
$27.36
$483.36
completed
05/22/26
Owen Walsho.walsh@example.com
Card
$74.20
$0.00
$4.20
$74.20
completed
05/21/26
Casey Parkc.park@example.com
Card
$32.22
$0.00
$1.82
$32.22
completed
05/21/26
Quinn Satoq.sato@example.com
Card
$53.00
$0.00
$3.00
$53.00
completed
03 / Integrations

Talks to everything
your shop runs on.

Agencies, payments, accounting, infrastructure. Plunkx plugs in instead of replacing.

SDI
SSI
Wix
Shopify
Square
DiveShop360
Twilio
Postgres
Neon
Resend
04 / How it works

Switching is
not a project.

We do the lift. Most shops are live in under two weeks with their history already in.

Pricing · À la carte

Pay for
what you need.

No bundle to swallow. Pick the modules your shop actually uses and pay only for those. Add or drop a module whenever your operation changes. Unlimited staff and customers on every module.

Starting at
$249.95/mo
Base + modules · cancel anytime · 30-day trial
Build your stack →
Mix & match modules
Unlimited staff & customers
Drop modules anytime
One login across them all
AI assistant included
Live human support
Data migration
99.9% uptime SLA
Pricing · Manufacturer Edition

See the whole
category.

Plunkx Manufacturer gives you insight nothing else on the market does. Monitor every shop, every inventory level, every sale, every rental, every trend. What's hot, what's slowing, where to ship next.

Custom
Call for
pricing
Tailored to your catalog & analyst headcount
Request access →
PLUNKxManufacturer
NorthReef Tech ▾
🔔
Vendors
Live category view · 1,376 shops in network
Home › Vendors
73
Brands tracked
58
Manufacturers
1,376
Active shops
Manufacturer Coverage
NorthReef Tech52.1%
Saltline Outfitters41.5%
Coral Co.37.9%
Pacific Pro32.3%
Brand Share Share of shops carrying each brand
NorthReef
38.7%533 shops
BlueRidge Gear
37.7%519 shops
Coral Co.
35.8%492 shops
Saltline
33.9%466 shops
Pacific Pro
28.4%391 shops
Trending now Last 7 days, all shops, anonymized
BC1 Reg · 5mm+38%
Aluminum 80 fills+12%
Side-mount harness+9%
Travel BCDs+6%
Snorkel sets-3%
Console gauges-11%
Cross-shop inventory
Sell-through trends
Promo & discount visibility
Demand forecasting
Anonymized, opt-in only
Slice by region or chain
SOC 2 Type II
Custom dashboards
05 / Connect

Drop us
a line.

Fastest way is email. We're on the boat most weeks. Leave a number and we'll call back the same day.

Book a demo

Center owner, instructor, or just curious how Plunkx fits. Pick a thread and we'll get back fast.